AI avatars campaign (openly fake spokespeople)
Lifelike AI spokespeople admit they're fake while talking up Ritual's traceable ingredients and clinical studies. Concepted and executed in a 24-hour sprint right after Veo 3 launched.
Tools used
Tools are listed only when credited by the brand, agency, studio or tool maker in a cited source.
Reception
Undisclosed. No notable public reception documented yet.
Sources
- lbbonline.com https://lbbonline.com/news/In-a-World-Full-of-Fakes-Ritual-Gets-Real-with-AI-2
- musebyclios.com https://musebyclios.com/health/ai-gets-far-from-real-to-hype-rituals-supplements/
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